Benjamin Moore Natura Paint

NEWS | | October 25, 2009 at 9:07 pm
While mommy was away, I was holding down the fort. In came the opportunity to see Benjamin Moore’s Natura Paint at the Natick Mall. So, I decided to cover the event for Mommy Niri with a borrowed camera and leaving the kids with my friend. Well, it was one of the booths at the mall that I would have normally passed by without noticing but since I was looking for Benjamin Moore I found it.
The friendly rep at the booth introduced me to their newly released environmentally friendly paint products, Natura premium interior waterborne paint – A zero VOC and virtually odorless formula. Since I am no chemist I can’t tell my readers anything about VOC, so I googled VOC. However, I did verify that the pain odor is virtually zero.

While Mommy Niri was away, I was holding down the fort. In came the opportunity to see Benjamin Moore’s Natura Paint at the Natick Mall. So, I decided to cover the event for Mommy Niri with a borrowed camera and leaving the kids with my friend. Well, it was one of those booths at the mall that I would have normally passed by without noticing but since I was looking for Benjamin Moore I found it. Unlike the booth, the sample pack was impressive. As the sample paint was too small I did not bother painting since I figure my kids have done enough on the wall.

The friendly rep at the booth introduced me to their newly released environment friendly paint products, Natura premium. It is marketed as interior waterborne paint – A zero VOC and virtually odorless formula. Since I am no chemist I can’t tell my readers anything about VOC, so I googled VOC (Volatile Organic Compound), however, I did verify that the paint odor is virtually zero – that would be great for painting kid’s room. Its pretty difficult imagining paint when you think of natural living but this step in a greener direction is one in the right direction. It is great to see even stores like Pottery Barn embrace Benjamin Moore’s Natura Paint.

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6 Comments

  1. 1
    Marsha says:

    We just painted a section of our showroom during the workday, with Natura and there was no odor. You really can paint in the morning and have guests for dinner in the evening, and no one is the wiser. Plus, their colors rock!

  2. 2
    RUSSELL says:

    I have major issues with Benjamin Moore’s Natura paint. I painted 13 months ago, and I am STILL waiting for the outgassing to stop (which is insane considering that this paint is marketed as Zero VOC). We have to air out the house more than once a day with strong fans and all windows open for several hours a day. Even though I have found dozens of similar complaints with some people going as far as replacing the sheet rock, or moving out of their homes, Benjamin Moore claims to know nothing about the problem. I suspect, since some people are happy with their Natura paint, that Benjamin Moore has had some bad paint batches. Believe me, this is 100 times stronger (even a bit fishy smelling) than regular paint, but the fact that it doesn’t seem to ever completely outgas is what is most annoying.

  3. 3
    John says:

    Yes, like Russell, I have posted this same message on many websites. That is due to the fact that the problems remain the same and I hope others might avoid the problems with Natura that we describe.

    I applied BM Natura paint to the walls and ceiling of my sunroom 6 months ago. While the white ceiling had no residual odor, the light-green walls remained tainted for 6 months (and showed no signs of improvement). I ripped down the sheetrock walls last week. The only good news is that I can now sit in that room for the first time in 6 months. The bad news: I’m staring at wall studs and plywood and winter is coming.

    The paint not only smelled awful but induced terrible headaches as well, so their is obviously a very reactive chemical present. I think Benjamin Moore should be held accountable. Any attorneys out there looking for a class-action suit?

    • 3.1
      Greg says:

      I painted child’s room with BM Natura a year ago. Still smels very badly. Any advise what to do? I am keeping the rest of the paint i original can.

  4. 4

    Benjamin Moore & Co. is making the following announcement concerning its Natura Brand paint. Certain batches of Natura flat and eggshell finish paint manufactured prior to 2010 were made with a defoamer that contained canola oil that in certain circumstances caused some consumers to experience a persistent odor problem after the paint was applied. In early 2010, the Natura flat and eggshell finishes were reformulated to replace the defoamer. This eliminated the odor problem. Batch numbers for Natura flat and eggshell finishes containing the defective defoamer are listed below. Benjamin Moore retailers were instructed to remove the old paint from retail shelves in the summer of 2010. If you experienced an odor problem from Natura paint that was purchased prior to September 1, 2010 or is from one of the listed batch numbers, please contact our complaint line at (855) 724-6802 (855-paint-02). If you can identify the batch number from the paint you used, please have it ready. We stand by our products and will address all consumer concerns caused by the paint.

    (Pre-Reformulation Batches)
    Product Batch Code
    0512 01 023116
    0512 01 081904
    0512 01 102712
    0512 1X 013419
    0512 1X 022914
    0512 1X 023217
    0512 1X 033419
    0512 1X 061803
    0512 1X 073520
    0512 1X 082207
    0512 1X 083924
    0512 1X 092611
    0512 1X 093924
    0512 1X 094429
    0512 1X 103015
    0512 1X 122510
    0512 1X 132712
    0512 2X 022611
    0512 2X 033318
    0512 2X 054126
    0512 2X 112409
    0512 3X 022106
    0512 3X 022510
    0512 3X 032005
    0512 4X 013015
    0512 4X 022611
    0512 4X 031803
    0512 4X 043520
    0513 01 022409
    0513 01 034025
    0513 01 044530
    0513 1X 019930
    0513 1X 019931
    0513 1X 019932
    0513 1X 013116
    0513 1X 014328
    0513 1X 021702
    0513 1X 021702
    0513 1X 021702
    0513 1X 023318
    0513 1X 031702
    0513 1X 033823
    0513 1X 042106
    0513 1X 052813
    0513 1X 053520
    0513 1X 073015
    0513 1X 073823
    0513 1X 074328
    0513 1X 082510
    0513 1X 092308
    0513 1X 101702
    0513 1X 122308
    0513 2X 022106
    0513 2X 023015
    0513 2X 030520
    0513 2X 032813
    0513 2X 041601
    0513 2X 043419
    0513 2X 044126
    0513 2X 074126
    0513 2X 082914
    0513 2X 103520
    0513 2X 123621
    0513 3X 022409
    0513 3X 042914
    0513 3X 092510
    0513 4X 013621
    0513 4X 014429
    0513 4X 032409
    0513 4X 043015
    K511 01 042308
    K512 01 033116
    K512 01 072813
    K512 1X 041601
    K512 1X 043621
    K512 1X 113116
    K512 2X 054126
    K512 3X 031904
    K512 3X 052106
    K512 4X 041803
    K512 4X 052813
    K513 01 054126
    K513 1X 041702
    K513 1X 043722
    K513 1X 083520
    K513 1X 093520
    K513 1X 103621
    K513 1X 112005
    K513 1X 132712
    K513 2X 024025
    K513 2X 052005
    K513 2X 053015
    K513 3X 052005
    K513 3X 053318
    K513 3X 123015
    K513 4X 033823
    K513 4X 052611
    K513 4X 053621

  5. 5
    Greg says:

    I found two codes from your list, just called the number provided in your post as “complaint line at (855) 724-6802 (855-paint-02)”. I was told, that that is not the complaint line and BM dos not even have one. What is your post about?
    Greg.

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